THE RIDDLE OF THE EXPORTER™8 STEP PROCESS COURSES
As a Business Banker, I highly recommend The Riddle of the Exporter Seminar. The seminar is advertised toward new exporters however there is so much good information, even companies that have been exporting for years can benefit from this information.
Bradely T., Citibank, Dallas Global Chamber Banker of the Year
3 Options To Buy
1
Purchase each step separately for $100
2
Purchase all steps and save $100 for a total of $700
3
Purchase our workbook, Export Success, Import Money and receive 20% or $140 off of the complete purchase price of $700 for a total of $560.
EACH STEP INCLUDES:
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Follow along activity guide, glossary and homework
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Videos (2-6 for each step) with Elyse teaching the key points of each step
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Homework video with BettySue
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Test and certification for students wanting CEUs
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Group chat board is available for an additional cost
ADDITIONAL COURSES
Additional courses are available for purchase or redeemable with points collected during The Riddle of the Exporter™ Export Millionaire game
The Riddle of the Exporter™ Courses-Buy 1
or Bundle All 8 Steps For A Discount
Your best choice for knowledge and savings!

The Whole 8-Step Kit & Caboodle Bundle
This is the course you need to make you an Export Millionaire. Purchase as a bundle and
save a bundle! Don’t forget to grab your coupon to save even more, when you purchase
The Riddle of the Exporter™ eBook Workbook
Individual Courses

Introduction
Exporting isn’t as difficult as you think, if you follow The Riddle of the Exporter™ 8-Step Process. With our 1 hour introduction, you can understand the process start-to-finish. Check it out and see what your missing to expand your business globally.

Step 1: Getting Started
Step 1-Getting Started lays the foundation for your journey with export fundamental, strategy and export readiness. You will help BettySue determine if she is export ready.

Step 2 Market Research
Step 2 Market Research shows you key research skills that are essential for successful exporting. These include mandatory research and international research. You will help BettySue find her mandatory Schedule B# and learn resources to complete international research and a country ranking scorecard.

Step 3 Market Entry
Step 3 Market Entry helps you analyze the different ways you can enter markets. Landed Costs and how they affect pricing are discussed. Factors in choosing an overseas partner and government resources to vet your options are covered. The step also explores three main eCommerce avenues: Amazon, eBay and Shopify. You will help BettySue determine the best ways to enter her markets.

Step 4 Legal
Step 4 Legal walks you through two important legal issues in global trade: international contracts and intellectual property protection. There are many different types of legal systems in the world and you need to write your contracts to reflect the differences in legal systems, protecting your interests. Intellectual Property protection also differs among countries. You will help BettySue determine key legal clauses and the intellectual property that suits her products.

Step 5 Compliance
Step 5 Compliance dives into “Export Here=Import There”. What does it take to get my product out of the U.S. and what does it take to get it into the other country. You must determine if you need an export license (only 5% of products do). You must also know the requirements to clear customs in the country to which you are exporting. You will help BettySue answer the compliance questions of “Export Here=Import There”

Step 6 Transportation
Step 6 Transportation covers all the details you need to know to transport your product globally. In international shipping your Freight Forwarder is your most important ally. They help you determine the best, most cost efficient shipping method, advise you on export regulations, import requirements and the best use of Incoterms® Even though you are the “Exporter of Record”, they can prepare and file any documents. You will help BettySue determine the best mode of shipment and Incoterms®.

Step 7 Payments and Finance
Step 7 Payments and Finance gives you key information to make sure you get paid on your exports. Every transaction, domestic or international is all about making a profit while mitigating risk. Export risk can be controlled through payment methods, Letters of Credit and credit insurance. The government offers several export finance programs to assist with payment risk and global expansion. You will help BettySue determine her payment method and what government programs can assist her in exporting now and longterm.

Step 8 Culture
Step 8 Culture is the most important step in The Riddle of the Exporter™ 8-step process. Understand the nuances and importance of cultural communications and how it affects every step of the 8-step process. You will help BettySue make a great impression from the first email to the final negotiations.
Don't forget The Riddle of the Exporter™ ebook workbook to compliment your training or as a stand-alone reference. Savings coupon inside for The Whole Kit & Caboodle Bundle.

Free Workbook Overview
Learn the quick and easy way to navigate The Riddle of the Exporter™ workbook, Export Success, Import Money.

The Riddle of the Exporter™ eBook and Workbook
This unique workbook can serve as a complimentary guide to the training or a stand-alone reference. The workbook offers the 5Ws for understanding each step: Why is this step important, What do you need to know, Where to go to find the information, Who can help you and When to take action. Included with the steps are checklists and hyperlinks to important websites. This allows you to research without every leaving the workbook.
Purchase the workbook on Learnworlds or our website https://www.exportconnector.com/ and receive
a 20% savings on the purchase of the complete 8-step course.
Use your earned points to buy these additional courses!
Coming soon!

Export Plan Workshop
Using everything you have learned from The Riddle of the Exporter™ online training and workbook, let us help you write a simplified export plan for you or BettySue. Once written, this can be continually expanded as a roadmap to present to your board or your banker.

The Infamous Incoterms®

Putting It All Together
A deep dive into shipping Incoterms® and their relation to your contracts and payment documentation.

Our mission is to get folks excited about exporting for their business and career goals! We provide the highest quality classes based on the most current information while being fun and interactive. Together as a team, we can help you reach your business goals while having a darn good time.
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